
AdsbyRiad
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Google Ads Manager
Lead Generation for Contractors | Plumbing, HVAC, Roofing, Concrete, etc Leads | Local Businesses • Freelance
Dec 2025 - Present • 7 mos
Google Ads Manager Lead Generation for Contractors / Plumbing, HVAC, Auto Detailing, Towing, Tree Service, Pest Control, Garage Door Repair, Electrician, Roofing, Concrete & Local Business Freelance. 2 years Managed end-to-end Google Ads campaigns for local service contractors across multiple industries. Results (Jan-July 2026): 1. Generated 3250+ clicks from targeted search campaigns 2. Drove 389 inbound phone calls directly from ads 3. Achieved 393 conversions within a $6570 total ad spend 4. Maintained cost per conversion under $17 What I handled: Keyword research and match type strategy Negative keyword management to reduce wasted spend Ad copy writing and A/B testing Responsive Search ad (RSA) optimization Ad extension setup (call, sitelink, location) Conversion tracking setup (calls+ form fills) Google Tag Manager integration Landing page audit and improvement suggestions Audience Targeting and remarketing setup Bid strategy and budget optimization Quality Score improvement Search term report analysis Campaign monitoring and weekly performance review Monthly reporting with clear insights My job isn`t to spend you budget. It's to make sure you get more back than you put in.