
Antonella G.
Digital Marketing and Research Specialist
Competenze

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Portfolio
Esperienza lavorativa
Founder & Marketing Manager
Instagram • Lavoratore autonomo
Feb 2019 - Aug 2022 • 3 yrs 6 mos
Founded and managed an artisanal food brand, overseeing marketing, sales, brand positioning, and day-to-day business operations. Developed promotional strategies and marketing materials, managed online and direct sales, researched market opportunities, and handled customer relationships. Also managed pricing, purchasing, inventory, cash flow, packaging, and product presentation.
Marketing & SEO Analyst
GoDaddy • Full time
May 2019 - Dec 2021 • 2 yrs 7 mos
Worked on SEO, market research, and competitive analysis projects across different industries, with a strong focus on e-commerce. Researched competitors and market trends, analyzed website performance and user behavior, and translated data into actionable marketing insights. Contributed to SEO audits and optimization projects, including keyword research, title tags, meta descriptions, internal linking, and website content in Portuguese and English. Collaborated with the team on SEO strategies that helped e-commerce websites improve their organic visibility and achieve first-page Google rankings.