Ahmed Efaz

Chief Marketing Officer (CMO)

Clipping Path Experts • Part time

Feb 2017 - Present • 9 yrs 8 mos

As Chief Marketing Officer at Clipping Path Experts, I lead the company's SEO, digital marketing, and growth initiatives for an international B2B market. My role covers SEO strategy, technical SEO, on-page SEO, keyword research, search intent analysis, competitor research, content strategy, website optimization, conversion optimization, lead generation, and organic search growth. I work closely with website, content, design, and marketing activities to turn search visibility into qualified business opportunities. I have hands-on experience with WordPress, Google Search Console, Google Analytics, SEO tools, content optimization, website architecture, internal linking, technical audits, schema markup, keyword mapping, landing pages, and marketing automation. Working in a competitive international market has also given me practical experience in B2B SEO, international SEO, commercial search intent, topical relevance, entity-based SEO, content clusters, competitor analysis, and conversion-focused optimization. My approach is simple: understand what people are searching for, understand what competitors are doing, identify the gaps, and build a strategy around those opportunities. At CPE, I work with an international customer base and focus on building sustainable organic visibility rather than relying on shortcuts or black-hat tactics. Core expertise: • SEO Strategy & Audits • Technical & On-Page SEO • Local SEO & Search Optimization • Keyword & Competitor Research • Semantic & Entity-Based SEO • Content Strategy & Topical Authority • Website & Conversion Optimization • Lead Generation • Google Search Console & Analytics • WordPress SEO • Link Building & Off-Page SEO • Marketing Automation This experience allows me to approach SEO from both sides: search engine optimization and business growth—with the goal of attracting the right audience, improving visibility, and creating opportunities for sustainable growth.