Muhammad Akash

Social Media Specialist

Google Research • Full time

Feb 2026 - Present • 3 mos

I currently work as a Social Media Specialist at , a digital skills training center, where I manage and grow the organization’s presence across platforms like Facebook, Instagram, and LinkedIn. My role involves creating content that not only looks visually appealing but also connects with the target audience. I design posts using Canva and schedule them through Meta Business Suite, ensuring consistency in posting and maintaining a strong, clear brand voice. I also handle paid advertising campaigns on Facebook and Instagram, focusing on reaching the right audience, generating quality leads, and improving overall campaign performance within budget. Along with this, I continuously research audience behavior and analyze competitors to refine content strategies and achieve better engagement. By tracking performance through analytics, I make data driven decisions to improve results and ensure steady growth across all platforms. Key Achievements: Increased engagement and follower growth through consistent and strategic content Successfully managed ad campaigns that improved reach and conversions Created content that enhanced brand awareness and audience interaction Managed multiple social media accounts with regular posting and timely responses