Amit Gothwal

Sr. Brand Designer & Creative head

FetchLab • Full time

Jul 2024 - Present • 2 yrs 1 mo

Senior Brand Designer and Creative Head at FetchLab, responsible for leading brand identity creation with a strong focus on designing distinctive logos for clothing, fashion, and food brands. Oversee the full creative process from understanding brand vision and positioning to developing original logo concepts and complete identity systems including typography, color, and visual direction. Translate strategic ideas into clear and memorable visual identities that connect with the target audience and strengthen brand recognition. Maintain high standards of craftsmanship, originality, and consistency across all projects while collaborating closely with founders and brand owners to deliver meaningful and impactful brand identities that support long term growth.

Brand Designer

Leo Burnett Argentina • Freelance

Jan 2014 - May 2024 • 10 yrs 4 mos

Designed brand identities for clothing, fashion, and food brands, including logos, typography, color systems, packaging, and brand guidelines. Created visuals aligned with brand personality and target audience, ensuring strong recognition across labels, menus, social media, and merchandise. Delivered production ready assets with consistent quality for both digital and print use.