
Md Eftekhar A.
Sales Dashboards for FMCG, Retail and Distribution
Competenze

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Portfolio
Esperienza lavorativa
Proprietor / Business Owner
Self Employed • Lavoratore autonomo
May 2017 - Present • 9 yrs 3 mos
Running my own trading and supply business since 2017, operating under Green Construction since 2021. I manage client relationships, quotations and pricing, procurement, supplier coordination, order fulfilment, credit collection, cash flow, and operational records. This practical commercial experience helps me understand the business questions that sales dashboards should answer.
Area In Charge
Coca-Cola
Dec 2015 - Dec 2016 • 1 yr
Managed sales and distribution across Gulshan 1, Middle Badda, Mogbazar, Eskaton, Siddheswari, New Market, and the Dhaka University area, achieving approximately 11% sales growth during this period. I managed distributors and frontline sales staff to achieve primary and secondary sales targets, prepared category sales plans, implemented trade promotions, developed new sales channels, designed cost-effective delivery routes, trained sales representatives, monitored merchandising and distributor stock, and analysed sales and distribution data to identify performance gaps and take corrective action. This hands-on FMCG experience strengthened my understanding of territory performance, outlet coverage, route execution, product availability, and the business questions that sales dashboards should answer.