a
andhernandez

Andrea H

@andhernandez

Spanish Localisation and Transcreation

Regno Unito
Inglese, Spagnolo
Alcune informazioni sono riportate in lingua inglese.
Chi sono
With over seven years’ experience managing translations and crafting compelling and idiomatic Spanish copy, I’ve honed my skills in eCommerce and digital channels. I’ve played a key role in the successful launch and localisation of ES websites for global brands, ensuring strong local relevance and content quality. I’m profoundly committed to deliver precise, culturally nuanced translations that drive global business growth and resonate with target audiences.... Continua a leggere

Competenze

a
andhernandez
Andrea H
offline • 

Consulta i miei servizi

Localizzazione
I will localise your content into spanish es es
A partire da20 USD / progettoMaggiori dettagli

Esperienza lavorativa

COS

Spanish Language Manager

COS • Full time

Jul 2024 - Present • 1 yr 11 mos

Led translation, localisation, and linguistic quality assurance for all COS brand content, ensuring consistency in tone of voice, cultural relevance, and brand alignment across digital and in-store channels. • Played a key role in the successful launch of the COS Spanish website by delivering high-quality localised content across all customer touchpoints. • Translated and localised B2C content including product descriptions, category pages, editorial features, campaign video subtitles, newsletters, paid social and search ads and in-store messaging. • Translated and localised B2B materials, including internal training guides and corporate communications. • Managed weekly Spanish (ES) search optimisation to improve content visibility, performance, and local market engagement. • Collaborated closely with creative, marketing, and localisation teams to adapt copy from English into Spanish while maintaining brand tone, clarity, and cultural accuracy.

Ted_Baker

TRANSLATIONS AND PRODUCT COPY LEAD – Dedicated market Spain

Ted Baker • Full time

Feb 2019 - Jun 2024 • 5 yrs 4 mos

Managed English copywriters and European translators to ensure impeccable copy production, translation and localisation practices across European markets, while providing Spanish translations for the site and digital channels. Played a pivotal role in content updates, product publishing and weekly reporting, demonstrating adeptness in managing multifaceted projects within a fast-paced retail environment. Led the translations and product copy team within the e-Commerce department; with a team of 3, I've achieved significant milestones: • Managed translations and copy team for e-Commerce department, setting new processes in place and transforming the responsibilities of the roles to achieve utmost department efficiency. • Ensured best practices for translations and localization in European countries, overseeing the quality of the copy and translations provided across European markets. • Worked closely with other teams for content updates and product publishing. • Managed external language services and freelancers. • Provide English into Spanish translations for product descriptions, category copy, landing pages, editorials, information pages and any other piece of copy for tedbaker.com/es.