
Andres P
Senior Marketing Growth Executive
Competenze

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Esperienza lavorativa
Cox Communications
Full time • 7 yrs 4 mos
Marketing, Events & Sponsorships Manager - Arizona
Jan 2015 - Oct 2017 • 2 yrs 9 mos
Utilized local sponsorships with professional teams to deepen community engagement. Increased in-store traffic by 150% and improved brand NPS by 30%. Designed immersive VR experiences at major stadiums to enhance brand visibility and customer experience.
Sr. Corporate Marketing and Research Analyst
May 2011 - Dec 2015 • 4 yrs 7 mos
Executed extensive research on evolving market trends to uncover and meet changing market trends. Assessed marketing and communication challenges to implement countermeasures with an aim of enhancing the efficiency of the shared client services team and sale rate. Managed official social media account for customer management insight (CMI) corporate and sale tools to grow the online client base. Oversaw content library to ensure the availability of relevant content for marketing campaigns. Underlined thriving programs specific to multiple demos to develop and refer to a deck for all Cox markets to be used across the country. Led and supported 25 Marketing Strategists throughout Cox Media markets as a go-to marketing leader for corporate and local strategic initiatives. Key Accomplishments: • Composed an internal newsletter that transformed into a magazine, and was recognized as a sales tool for all marketing strategists in the country. • Became go-to marketing resource for all Cox systems in the country by launching new marketing tools, Rankers, Programming Decks, and Research Decks. Helped develop Marketing Strategists in every Cox Market.