
Andrew E
Turning Ideas Into Profitable Shopify Stores
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Portfolio
Esperienza lavorativa
Lead E-commerce Developer & Global Strategist
Sabo Skirt • Freelance
Feb 2026 - Feb 2026 • 0 mos
I led the end-to-end development of the Sabo Skirt Shopify ecosystem, turning a cult-favorite fashion label into a global powerhouse. I engineered a mobile-first UI designed to handle massive social media traffic spikes during product drops without breaking a sweat. By integrating the custom "SABO Resort" loyalty program and setting up localized storefronts for the US and EU markets, I helped them scale into a seamless international operation that prioritizes speed and style.
UX Designer & Shopify Specialist
Wrightsock (Wrightenberry Mills) • Freelance
Jan 2026 - Jan 2026 • 0 mos
For this legacy American manufacturer, I overhauled their Shopify presence to bridge the gap between their 70-year history and the modern athlete. I translated their patented "Double Layer" tech into a clean, benefit-driven user journey. By restructuring the navigation into activity-based categories (Run, Hike, Walk), I reduced choice paralysis and built a storefront that feels as rugged and trustworthy as the product itself.