Arslan Nawaz

Digital Marketing Manager

Market Revolve • Full time

Oct 2023 - Present • 3 yrs

I manage e-commerce stores and digital marketing activities across multiple platforms, including Amazon, Noon, Trendyol, WooCommerce, and social media channels. My responsibilities include: 1. Managing e-commerce stores, product listings, inventory, pricing, promotions, and product content. 2. Planning and managing paid advertising campaigns on Meta Ads (Facebook and Instagram) and Google Ads. 3. Optimizing product listings, titles, descriptions, keywords, and images to improve visibility and sales. 4. Managing SEO activities, including keyword research, on-page optimization, and content optimization. 5. Setting up and monitoring Meta Pixel, conversion tracking, and campaign performance. 6. Analyzing advertising results, traffic, conversions, and sales to improve campaign performance and return on ad spend (ROAS). 7. Managing social media accounts, content planning, and audience engagement. 8. Working on e-commerce growth strategies to increase brand awareness, website traffic, and online sales. 9. Monitoring store performance and implementing improvements to enhance customer experience and business growth.