
Asia T.
Social Media Manager and Content Marketing Strategist
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Portfolio
Esperienza lavorativa
Digital Marketing Specialist
Upwork • Lavoratore autonomo
Jan 2020 - Present • 6 yrs 6 mos
Through my own business, Elevate Your Media Now, and Upwork Gigs, I've: ● Increased social media engagement for multiple clients through targeted content strategies. ● Created high-quality visual and written content that improved brand consistency and audience engagement. ● Conducted thorough market research and competitive analysis to inform and tailor marketing strategies. ● Designed and executed A/B tests to optimize content. ● Researched and set up collaborations with other business owners to enhance brand visibility and credibility, resulting in a 40% increase in follower interaction. ● Developed and maintained content calendars, ensuring consistent and timely delivery of marketing materials. ● Implemented email marketing campaigns, achieving an average open rate of 30% and a click-through rate of 10%. ● Developed and managed social media campaigns, leading to a 20% growth in follower base across platforms. ● Analyzed performance metrics and prepared detailed reports to measure campaign success and guide future strategies.