
Bekhruz
SEO Shopify Specialist
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Consulta i miei servizi


Portfolio
Esperienza lavorativa
SEO & Site Operations — SmartWorld.uz (Shopify)
Smart Profile • Part time
Dec 2025 - Jul 2026 • 7 mos
Managed technical SEO, content strategy, and multilingual optimization for a Tashkent-based Shopify store selling premium tech accessories (Pitaka, Moment, iFootage). Key work and results: • Ran a full technical SEO audit — fixed LocalBusiness schema errors, a JSON-LD syntax error, and broken Shopify navigation • Diagnosed and resolved crawl budget issues across a large, filter-heavy product catalog; managed canonical tags • Wrote trilingual (Russian, Uzbek, English) meta titles and descriptions across the full collection and product catalog • Led a complete RU/UZ translation audit and standardized alt text sitewide in Russian • Built local SEO presence: Google Business Profile optimization, new listings on Yandex Business and 2GIS, hreflang fixes • Ran competitive analysis against market leaders, identifying keyword gaps around new device models and product categories Results (Google Search Console, GA4, Lighthouse): 69.5K search impressions and 2.34K organic clicks over 3 months, 3.4% average CTR, Lighthouse SEO score of 92 on desktop and mobile, and a 4.2% purchaser rate tracked in GA4.