Chara Joy

Email Marketing Campaign Specialist

Freelancer.com

Aug 2025 - Present • 9 mos

I specialize in designing and executing email marketing campaigns that drive measurable results. From concept to execution, I work with clients to craft compelling email copy and design that resonates with their audience. I ensure that campaigns are optimized for open rates, click-through rates, and conversions, helping businesses build stronger relationships with their customers. Key Achievements: Developed high-conversion email marketing campaigns Increased client email open rates by high percentage through targeted segmentation and optimized subject lines. Integrated email campaigns with automation tools to improve customer retention.

Digital Marketing and Web Development Expert

Freelance Web Designer

Jun 2025 - Present • 11 mos

As a seasoned professional, I specialize in a wide range of services that cater to your digital marketing and website development needs. Whether it's crafting email marketing campaigns, automating email workflows with Mailchimp and Klaviyo, or designing and redesigning websites, I ensure that your online presence is optimized for success. In my role, I have successfully helped numerous clients elevate their businesses with: Creating and optimizing email marketing campaigns to boost engagement. Implementing email automation and email newsletters to streamline communications with customers. Designing and redesigning websites on Wix and Squarespace to create visually appealing, functional websites that drive conversions. Developing loan amortization schedules and loan calculators, providing a seamless experience for financial services. My expertise ensures that I deliver impactful solutions that not only meet but exceed client expectations, enabling them to grow their businesses online.

Email Automation and Newsletters (Mailchimp & Klaviyo)

Freelancing Career

May 2025 - Present • 1 yr

With expertise in Mailchimp and Klaviyo, I help businesses set up automated email workflows that save time and drive revenue. I also create and manage engaging email newsletters that maintain consistent communication with subscribers. By leveraging automation, I ensure my clients can nurture leads and improve their marketing ROI. Over the years, I have set up email automation for numerous clients, increasing lead nurturing and conversion rates. Additionally, I’ve designed monthly newsletters that resulted in significant user engagement. I also integrated email marketing automation with e-commerce platforms to help boost sales and conversions.