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Christian N
@chris_nasc
CRM IA Specialist
Brasile
Portoghese, Inglese
Chi sono
I am a CRM and Automation Specialist focused on Salesforce Marketing Cloud. I help businesses increase engagement, conversion, and retention by building automated customer journeys and smart segmentation strategies.
I hold two Salesforce certifications (Email Specialist and Marketing Cloud Administrator) and have hands-on experience with automation, integrations, lifecycle strategies, and AI applied to CRM, including personalization and campaign optimization.
Competenze
Christian N
offline •
Tempo di risposta medio: 1 ora
Consulta i miei servizi
Automazioni email
I will build CRM automation and journey in marketing cloud
Sviluppo del pubblico
I will create CRM segmentation and automation in marketing cloud
Esperienza lavorativa
CRM, AI & Martech Specialist
Bank of Brazil
Aug 2025 - Present • 9 mos
CRM, AI and Martech Specialist at PicPay, acting as a technical reference and leading strategic projects focused on automation, personalization, and efficiency. Led the development of an AI-powered CRM agent to automate operational and analytical tasks at scale, as well as generative AI solutions (RAG) integrated via API. Experience with Salesforce Marketing Cloud (Agentforce and Personalization), building scalable automations, integrations, and data-driven CRM strategies.
