Waseem A.

Senior Graphic Designer

Digitsol • Full time

Oct 2023 - May 2025 • 1 yr 7 mos

Key Responsibilities 1. Logo Design Collaborate with clients or content creators to understand brand identity and target audience. Design custom logos that reflect the brand's vision, values, and niche. Develop multiple logo concepts and refine based on feedback. Ensure logos are scalable, versatile, and effective across various platforms. Prepare final logo files in various formats (PNG, SVG, AI, EPS, etc.) for print and digital use. 2. YouTube Banner Design Create visually striking and on-brand YouTube banners that align with channel themes. Optimize banners for multiple screen sizes (TV, desktop, mobile). Include key channel elements like taglines, posting schedules, and social media handles when needed. 3. Brand Consistency Maintain a cohesive visual identity across all designed materials. Create and follow brand style guides for consistent typography, color schemes, and logo usage. 4. Client Communication & Revisions Present design concepts and explain the rationale behind creative decisions. Accept and implement feedback efficiently, providing timely revisions. Manage expectations and ensure client satisfaction throughout the design process. 5. Creative Strategy Research competitors and trends in logo and YouTube design for different industries. Suggest creative direction based on current digital aesthetics and platform-specific trends. 6. File Organization & Delivery Organize design assets neatly for easy client use. Deliver final artwork in both high-resolution and web-optimized formats. 7. Time & Project Management Handle multiple design projects simultaneously while meeting deadlines. Use project management tools or trackers to keep up with milestones and client feedback.