
Daud Pereira
Writer, Marketer, Freelancer
Competenze

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Portfolio
Esperienza lavorativa
Senior SEO Content Strategist
Klaviyo • Full time
Jan 2022 - Mar 2024 • 2 yrs 2 mos
Led the end-to-end content lifecycle for a high-traffic digital agency, focusing on driving organic growth for B2B and SaaS clients. Responsible for conducting deep keyword research and developing editorial calendars that aligned with search intent and business KPIs. Managed a team of junior writers, ensuring all output met strict quality standards for readability, technical SEO accuracy, and brand voice.
Bilingual E-commerce Copywriter
Unity • Lavoratore autonomo
Jun 2020 - Dec 2021 • 1 yr 6 mos
Crafted persuasive, high-conversion product descriptions and landing page copy for a global lifestyle brand. Specialized in cultural localisation between English and Portuguese markets, ensuring brand messaging remained consistent while resonating with regional nuances. Optimised over 500+ product listings for Amazon and Shopify, resulting in a documented 15% increase in click-through rates (CTR) within the first six months.
Senior Growth Copywriter
Matterport • Freelance
May 2018 - Feb 2021 • 2 yrs 9 mos
Crafted engaging, long-form articles and newsletter content designed to drive user retention and brand authority. My work focused on the intersection of technology and productivity, creating "share-worthy" assets that consistently ranked on the first page of Google. I worked directly with the founding team to refine the brand voice and establish a consistent editorial standard.