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Ecommerce Manager and CRM Expert Turning Followers Into Buyers
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BTL Marketing strategist
PepsiCo • Part time
Aug 2019 - Oct 2020 • 1 yr 2 mos
Managed the entire department for experimental marketing campaigns Worked on Lays, Kurkure, 7uP, Pepsi, Tropicana, Gatorade, and Sting - Launched Gatorade - Launched Tropicana - Execution of on-ground campaigns and reporting - Strategy for on-ground campaigns and influencer marketing