SELINA. E

AI Music Producer & Creative Content Specialist

Jun 2026 - Present • 4 mos

I work at the intersection of music production, artificial intelligence, and digital content creation, helping artists explore AI-assisted creative workflows for music and visual content. My work can involve developing musical concepts, refining creative directions, experimenting with AI-assisted production workflows, and transforming musical ideas into content suitable for modern digital platforms. I approach AI as a creative production tool rather than a replacement for artistic direction. The artist's sound, identity, concept, and intended audience remain central to the project. I can help develop ideas for songs, promotional concepts, visual themes, short-form music content, and AI-generated video concepts that complement a release. For artists experimenting with AI, I provide a structured creative process that helps turn an initial idea into a more polished and usable concept. I also consider how the resulting content can be adapted for platforms such as TikTok, Instagram, YouTube, and other digital channels. This experience is particularly useful for independent artists who want to experiment with modern production and visual technologies without losing the identity behind their music. My goal is to combine creative thinking, music understanding, and emerging AI workflows to help artists produce more engaging promotional and visual assets around their releases.

AI Music Video & Visual Content Creator

Apr 2026 - Present • 6 mos

I create AI-assisted visual concepts for musicians who need compelling video content around their songs and releases. My work focuses on translating the mood, lyrics, genre, story, and identity of a track into visual concepts that can be developed into music videos, promotional clips, social media content, teaser videos, and artist visuals. I begin by understanding what the song is communicating and what the artist wants the audience to feel. From there, I develop a visual direction that can include scenes, environments, characters, cinematic moments, transitions, movement, and promotional sequences. AI-assisted production makes it possible to explore visual ideas that may otherwise require larger production teams or budgets. I use that flexibility to help independent artists develop distinctive visual concepts while keeping the music at the center of the project. I can also help structure longer music-video concepts into shorter promotional pieces suitable for social media, giving an artist multiple content possibilities from one release. My approach combines music understanding, storytelling, visual direction, and modern AI-assisted production workflows to help artists create content that looks intentional rather than generic.

Music Social Media & Content Strategy Specialist

Nov 2025 - Present • 11 mos

I help musicians turn their releases into consistent social media content and promotional opportunities rather than relying on a single announcement when a song drops. My work involves developing content directions around singles, albums, music videos, artist stories, behind-the-scenes material, promotional clips, audience engagement, and release campaigns. I consider the artist's genre, personality, visual identity, audience, and promotional objective when developing content ideas. The goal is to make the artist's social presence feel connected to the music rather than producing random posts without a clear purpose. I can help organize content around different stages of a release, including pre-release awareness, release-day activity, post-release promotion, and continued discovery. I also understand the importance of adapting music content for short-form platforms, where the first few seconds and overall presentation can determine whether someone continues watching. For artists who struggle with what to post or how to promote a song consistently, I provide structured content direction that can make their marketing process easier to manage. My experience combines music marketing, social media strategy, creative planning, audience-focused messaging, and digital promotion to help artists maintain a stronger and more intentional online presence.