
Derek W
Digital Marketing Specialist : SEO Expert : ROI Focused Strategies
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Digital Production Team Lead
Not Found • Full time
Oct 2023 - Present • 2 yrs 9 mos
Manage a portfolio of 50+ SEO and PPC client accounts, ensuring high client satisfaction and campaign performance. Lead a team of 7 account managers that individually manage of book of business averaging roughly $40k in MRR. Coordinate internal teams of 10-12 specialists per project, including developers, copywriters, SEO/PPC analysts, and link builders, to execute digital marketing strategies effectively. Act as the primary client-facing liaison, conducting regular Zoom meetings to review campaign performance and address client questions. Leverage platforms such as Google Analytics, Search Console, and Semrush to monitor performance and drive data-informed decisions. Earned company-wide recognition, including "2023 Rookie of the Year" for making a significant company impact in a short period of time, and "2024 Digital Producer of the Year" for excellent annual client retention.