John S

Google PPC Campaign Manager

Dec 2020 - Present • 5 yrs 10 mos

I manage Google PPC campaigns with a focus on improving targeting, reducing wasted ad spend, increasing qualified traffic, and generating more leads or sales. I work with Search, Display, and Performance Max campaigns while continuously reviewing keywords, search terms, bids, conversions, and campaign performance.

Google Analytics & Conversion Tracking Specialist

Aug 2020 - Present • 6 yrs 2 mos

I set up GA4, Google Tag Manager, pixels, events, and conversion tracking to help businesses accurately measure website activity and advertising performance. I troubleshoot tracking issues, configure important conversions, and connect marketing data so clients can make better decisions and optimize their campaigns based on reliable data.

Google Ads & PPC Specialist

Jan 2019 - Present • 7 yrs 9 mos

I help businesses grow through Google Ads, PPC campaign management, GA4 analytics, Google Tag Manager, pixel implementation, and conversion tracking. I build and optimize performance focused campaigns designed to generate qualified leads, sales, and measurable results. My work includes campaign setup, keyword research, audience targeting, conversion tracking, performance analysis, bid optimization, and ongoing campaign improvements.