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Digital Marketing Strategist
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Social Media Manager
CA TEST SERIES • Full time
Feb 2024 - Present • 2 yrs 7 mos
Lead social media strategy and creative direction for Instagram and YouTube, driving 150% community growth. Achieved 5M+ Instagram reach and generated 23.29M YouTube views with 77.2K watch hours over 12 months. Plan and execute exam-season campaigns and influencer activations, increasing engagement by 20-25%.