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Shopify Store Redesign & Sales Funnel Integration Specialist
Bobbe Active • Freelance
Jan 2021 - Feb 2022 • 1 yr 1 mo
Worked with a lifestyle brand that faced declining sales due to outdated website design and disconnected marketing funnels. The store lacked cohesive customer journeys, causing visitors to drop off before purchasing. I redesigned the Shopify storefront with a modern, conversion-focused structure and integrated marketing funnels aligned with customer behavior. I optimized landing pages, improved collection layouts, and implemented strategic upsell and cross-sell sections to increase average order value. By aligning design with marketing strategy, the business achieved stronger customer flow from landing page to checkout and improved overall revenue performance. Shopify redesign, ecommerce funnels, Shopify sales optimization, conversion design, Shopify expert designer
Shopify UX/UI Designer & Store Performance Optimizer
John Qreshi • Freelance
Sep 2015 - Apr 2016 • 7 mos
Partnered with an electronics eCommerce business experiencing high bounce rates and poor customer engagement due to complicated navigation and cluttered page layouts. Customers found it difficult to locate products and understand key benefits. I conducted a full UX audit and redesigned the store interface to simplify navigation and improve product discovery. I introduced structured category layouts, optimized filtering systems, and redesigned product pages with clear specifications and comparison sections. Performance optimization techniques were also applied to improve loading speed and usability. These enhancements improved user experience, reduced bounce rates, and increased time spent on the website. Shopify UX design, ecommerce optimization, Shopify performance improvement, UI redesign, conversion-focused design
Shopify Website Designer & Store Setup Expert
Roc Nation • Freelance
Jan 2014 - Sep 2015 • 1 yr 8 mos
Collaborated with a startup business launching its first online organic products store but facing difficulties setting up a professional and functional Shopify website. The company lacked branding consistency, proper store configuration, and essential eCommerce features needed for smooth operations. I handled complete Shopify store setup including theme customization, homepage design, product organization, payment gateway configuration, and shipping setup. I ensured the design aligned with the brand identity while maintaining a user-friendly shopping experience. By creating a structured and visually appealing storefront, the business successfully launched with a professional online presence and began attracting and converting customers effectively.