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Chi sono
I am a performance marketer with 15 years of experience in paid advertising, specializing in Google Ads and Multichannel User Acquisition. I have managed budgets up to $5M and built high-performing teams from scratch. I focus on turning spend into business results by optimizing for unit economics, lead quality, and ROI rather than just clicks. I am an expert in navigating complex attribution like iOS 14.5+ and scaling campaigns in regulated markets.... Continua a leggere