Esther O

Amazon A Plus Content Creator & Designer

PerfectBound Publishing • Freelance

Dec 2025 - Present • 5 mos

I worked as an Ebook Amazon A+ Content Creator and Designer at PerfectBound Publishing, where I helped authors and publishers turn their book listings into high-converting sales pages. My role focused on designing visually compelling A+ Content for Amazon KDP listings across multiple book categories. I translated book themes, tone, and target audience into structured visual layouts that improved engagement and conversion rates. I created custom module designs including comparison charts, feature highlights, storytelling sections, and branded imagery that aligned with each author’s message. I also handled image optimization, layout consistency, and ensured all designs met Amazon’s A+ Content guidelines. Beyond design, I collaborated with authors and publishing teams to understand positioning, reader psychology, and key selling points. This allowed me to craft content that not only looked professional but also clearly communicated value and built trust with potential buyers. Through this work, I contributed to stronger product visibility, improved listing quality, and increased sales performance for multiple book publications.

SEO Content Writer and Creator

Seoproanalytics • Full time

Jul 2022 - Jan 2025 • 2 yrs 6 mos

Worked as a dedicated SEO content writer creating high-performing content across multiple industries including tech, business, health, real estate, and eCommerce. Focused on writing content that not only ranks on search engines but also engages readers and drives action. Handled end-to-end content creation from keyword research and topic ideation to writing, editing, and optimization. Produced blog posts, website pages, product descriptions, and long-form articles tailored to each client’s audience and goals. Collaborated with SEO strategists to align content with search intent, improve on-page SEO, and increase organic traffic. Consistently followed best practices for keyword placement, readability, and structure. Delivered high-quality, plagiarism-free content on time while adapting tone and style to fit different brands. Contributed to improved rankings, better engagement, and increased visibility for client websites.