Erick

Digital Marketer

Propertycare • Part time

Feb 2026 - Present • 6 mos

• Improved digital visibility and engagement through consistent content creation and social media management. • Created and published engaging property marketing content including graphics, reels, captions, and promotional campaigns. • Conducted property photography and content shoots for residential and commercial listings. • Edited short-form videos and promotional real estate content using CapCut and Filmora. • Designed branded graphics and advertising creatives using Canva and Adobe Photoshop. • Executed and monitored paid advertising campaigns to improve property visibility and lead generation. • Enhanced brand presentation across digital platforms through modern and consistent creative design. • Managed Google Business Profile updates, reviews, and optimization to improve online discoverability.

Social Media Management

Tech Hub • Part time

Jun 2025 - Present • 1 yr 2 mos

• Contributing to SpaceYaTech’s mission to transition 10,000 African youth into tech careers by building content that resonates, educates, and engages. • Design compelling social media graphics and posters using Canva to promote community initiatives, events, and campaigns across platforms like Twitter (X), Instagram, and LinkedIn. • Participate in regular reporting and strategy meetings to align content with SpaceYaTech’s mission of empowering young African tech innovators. • Contribute to content planning and brainstorming sessions to support brand engagement, education, and storytelling. • Assist in the creation and scheduling of campaign content highlighting tech skills, opportunities, and community milestones. • Collaborate with community leads and design teams to maintain brand consistency and drive engagement across East and West African audiences. • Support analytics reporting by tracking post performance and suggesting improvements to increase outreach and impact.

Digital Marketer

Consulting • Full time

Aug 2025 - Jan 2026 • 5 mos

• Strengthened Besthouse Consult’s online visibility through consistent digital branding and content management. • Improved social engagement and audience reach through targeted content and paid promotions. • Managed digital marketing activities for Griffins Omwenga, Lead Consultant and Trainer at Besthouse Consult, supporting brand visibility and client engagement across multiple platforms. • Managed and updated company and personal social media pages through strategic content creation, scheduling, and audience engagement. • Designed graphics, marketing materials, training posters, and branded visual content using Canva and Adobe Photoshop. • Edited promotional and educational videos using CapCut and Filmora for social media campaigns, training promotions, and digital communication. • Managed website updates, domain configurations, and cPanel administration to ensure smooth digital operations and functionality. • Assisted in running paid advertising campaigns across Meta platforms to increase reach, engagement, and lead generation. • Supported executive administrative functions including scheduling, digital coordination, communication follow-ups, and presentation preparation. • Developed captions, social media copy, and marketing content aligned with the consultancy’s branding and professional messaging. • Supported HR-related digital campaigns, training promotions, and organizational communication initiatives.