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excel_12345

Donald Nmelisim

@excel_12345

Data Driven Social Media Management that Increases Revenue, Not Just Followers

Nigeria
Inglese, Spagnolo, Francese
Alcune informazioni sono riportate in lingua inglese.
Chi sono
I help established service-based businesses and e-commerce brands turn their social media from a cost center into a revenue driver. I don’t just post content; I build strategic funnels that attract, engage, and convert your ideal audience. My process combines data-driven audience research, conversion-focused content, and meticulous performance tracking to deliver measurable growth. If you're tired of vanity metrics and ready for a social strategy that directly impacts your bottom line, let's talk.... Continua a leggere

Competenze

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excel_12345
Donald Nmelisim
offline • 

Consulta i miei servizi

Social media management
I will be your real estate social media manager and content creator
Social media management
I will manage social media for churches and nonprofits

Esperienza lavorativa

Apex

Lead Social Media Strategist

Apex • Freelance

Jan 2021 - Present • 5 yrs 9 mos

• Developed and executed full-funnel social media strategies for 20+ B2B and e-commerce clients, resulting in an average 35% increase in marketing-qualified leads (MQLs) within the first 90 days. • Managed a monthly ad spend of $15k+ across Facebook and Instagram, consistently achieving a 4.5x Return on Ad Spend (ROAS) and reducing cost-per-acquisition (CPA) by 22%. • Engineered a content repurposing system that boosted organic reach by 60% and generated 1,500+ new email subscribers in six months for a SaaS client. • Implemented advanced analytics dashboards (Google Analytics, Meta Business Suite) to track KPIs, providing clients with transparent weekly reports and actionable insights that led to a 15% improvement in engagement rates. • Conducted A/B tests on ad creatives, copy, and audience segments, improving click-through rates (CTR) by an average of 18% across all managed accounts.

InnovateDigital

Social Media Manager

InnovateDigital • Full time

Jun 2018 - Dec 2020 • 2 yrs 6 mos

• Orchestrated the social media relaunch for a struggling D2C brand, growing its Instagram following from 5k to 45k and increasing website traffic from social by 130% in one year. • Spearheaded the launch and management of a TikTok channel, generating over 2 million organic views and 10k+ new customers in the first 8 months. • Collaborated with the product team to launch 5 major campaigns, each exceeding its sales target by an average of 12% through integrated social media and influencer marketing efforts. • Built and managed a vibrant online community of 50k+ members, improving customer retention by 25% through proactive engagement and user-generated content initiatives. • Reduced customer response time on social channels from 24 hours to under 2 hours, boosting customer satisfaction scores by 18%.