
Emma
CRM Automation Expert for Logistics Event Signage and GHL Systems
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Logistics CRM & Dispatch Automation System
Logistify • Freelance
May 2025 - Present • 1 yr
I worked with a transportation and logistics company to improve their dispatch operations, fleet visibility, and shipment coordination by implementing a centralized logistics CRM and automation infrastructure. The business was facing operational delays due to manual tracking methods, disconnected communication channels, and inefficient route management processes. My role involved configuring dispatch workflows, shipment tracking systems, fleet management dashboards, and operational automations that allowed the company to manage deliveries and driver activities more efficiently. I integrated tools for route optimization, delivery updates, reporting, and customer communication while organizing their workflow into a scalable system that reduced manual work and improved real-time operational visibility. I also helped streamline internal coordination between dispatch teams and drivers by implementing automated notifications and centralized reporting dashboards. The final solution improved workflow efficiency, delivery management, operational reporting, and overall logistics performance for the business.