
Fariha Asif
Data Automation and Financial Reporting Specialist
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Data & Operations Specialist
Feb 2022 - Present • 4 yrs 8 mos
Data Analytics & Operations Management Managed end-to-end data pipelines, operational reporting, and data integrity across multi-branch operations. Data Management & ETL: Structured, cleaned, and maintained daily operational records, financial tracking logs, and performance databases using Advanced Excel and SQL. Dashboarding & Reporting: Designed automated executive dashboards to track revenue trends, branch budgets, and operational KPIs, reducing manual reporting overhead. Process Optimization: Implemented automated spreadsheet templates and data verification workflows to eliminate entry errors and streamline monthly audit reconciliations. Stakeholder Insights: Transformed raw operational data into clear, actionable summaries for leadership decision-making.