
Felipe M
Founder at FMA Solutions and Business Operations at QuotaCatalyst
Competenze

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Portfolio
Esperienza lavorativa
Software Developer
Amplify Brilliance • Freelance
Nov 2025 - Present • 9 mos
Leading technical development of an Adaptive Learning Tool (ALT), a patent learning platform combining adaptive AI with a creator-to-learner content marketplace. Designed the development pipeline (Next.js, Supabase, Vercel), with separate dev/prod environments and mandatory review before every production deploy. Own the architecture for core modules: adaptive content engine, mastery scoring, and semantic search via pgvector.
Business Operations
QuotaCatalyst • Freelance
Jul 2025 - Present • 1 yr 1 mo
Refined data enrichment processes with Apollo.io, Sales Navigator, and Clay, enabling CEOs to redefine ICPs and pivot strategy across multiple businesses. Developed a fact-based decision-making framework using AI tools (GPT, Claude AI, Perplexity, Gemini), replacing reliance on anecdotal judgment with structured, evidence-driven rubrics. Redesigned the company website from scratch using customer journey best practices; implemented Google Analytics tagging and improved UX for client conversion. Built customer interview workflows in Lucid and leveraged Canva to create reusable business templates, enhancing team efficiency and client presentations. Streamlined sales operations with multiple process improvements, laying the foundation for a transition to an agency model within just 2 months of joining.