Indika Rz

Assistant Manager - Graphics

Hayleys PLC • Full time

Aug 2022 - Present • 4 yrs 1 mo

Lead the end-to-end visual design and branding touchpoints across the luxury hospitality and leisure portfolio at Hayleys Leisure PLC. Key responsibilities and achievements include: • Designing high-converting social media creatives, digital marketing assets, and ad campaigns for multi-channel promotions. • Developing premium print and marketing collateral, including bespoke restaurant menus, corporate brochures, promotional flyers, and brand guidelines. • Ensuring seamless brand consistency and luxury visual identity across digital, physical, and on-property guest experiences. • Overseeing complete production processes—from creative concept and layout design to high-resolution print-ready delivery.

Senior Graphic Designer & Brand Specialist

MediaTribe • Full time

Dec 2017 - Nov 2022 • 4 yrs 11 mos

Delivered full-scale creative and branding solutions for diverse local and international clients at Media Tribe social media agency. Key responsibilities and achievements: • Designed unique, modern logo designs, comprehensive brand style guides, and complete corporate visual identities. • Created high-converting social media posts, banners, carousel designs, and digital ad campaigns across Facebook, Instagram, and LinkedIn. • Developed marketing and print collateral, including promotional flyers, brochures, posters, packaging, and custom vector graphics. • Collaborated closely with digital marketing strategists to transform campaign concepts into visually engaging, audience-focused creatives. • Managed end-to-end design workflows from conceptual sketching to finalized, high-resolution vector and print-ready deliverables.