Forhad H

Google Ads & PPC Specialist

ongoing • Freelance

May 2023 - Present • 3 yrs 3 mos

I am a Google Ads and PPC Specialist with over 3 years of experience helping local and service-based businesses achieve measurable growth through paid advertising. I specialize in creating high-converting Google Ads campaigns, including Search Ads, Performance Max, and Remarketing, tailored to industries such as home services, real estate, healthcare, and appliance repair. I focus on optimizing ad performance, increasing clicks, impressions, and leads while maximizing ROI. I have extensive experience in setting up enhanced conversion tracking using Google Tag Manager (GTM) and GA4, ensuring accurate data for campaign optimization. My approach is data-driven and strategic, analyzing client accounts to identify gaps, improve campaign structure, and implement actionable recommendations. I also create remarketing audiences to target potential customers effectively and increase conversions. As a freelancer, I have successfully managed multiple campaigns across various niches, delivering measurable results and helping businesses grow their online presence. I prioritize clear communication, reporting, and continuous optimization to ensure every campaign performs at its best. Skills include Google Ads, PPC, SEM, Performance Max, Remarketing, Conversion Tracking, Google Tag Manager (GTM), GA4, Local Lead Generation, and Campaign Optimization.