
Kayser Ahamed
Google Ads Consultant
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Google Ads Manager
AKT Health Analytics • Freelance
Aug 2023 - Sep 2024 • 1 yr 1 mo
Responsibilities Planned and managed Google Search, Performance Max, Display, Shopping, and Remarketing campaigns Conducted in-depth keyword research and competitor analysis Wrote high-converting ad copy and optimized ad assets Built campaign structures based on business goals Optimized bidding strategies to improve conversions Added negative keywords to reduce irrelevant traffic Set up Google Ads Conversion Tracking, GA4, and Google Tag Manager Monitored campaign performance and made data-driven optimizations Improved Quality Score through ongoing testing Delivered weekly and monthly performance reports Key Achievements Successfully managed multiple Google Ads campaigns across different industries. Generated qualified traffic while maintaining efficient advertising budgets. Helped businesses increase leads, sales, and conversion value through continuous optimization. Reduced wasted ad spend using search term analysis and negative keyword strategies. Improved campaign performance by optimizing bidding strategies and audience targeting. Implemented accurate conversion tracking using Google Ads, Google Tag Manager, and GA4. Increased campaign efficiency through ongoing A/B testing of ad copy and landing page recommendations. Built scalable Google Ads strategies aligned with clients' business objectives.