Giovana Silva

Graphic Designer

Freelancer.com • Freelance

Nov 2021 - Present • 4 yrs 9 mos

Developed complete visual identities, logos and brand guidelines for independent clients. Created visual strategies and content for social media, including Instagram and digital campaigns. Developed key visuals and campaign adaptations across different communication formats. Designed digital interfaces, web layouts and dashboards. Created visual solutions focused on hierarchy, clarity and consistency. Developed editorial designs for e-books and physical books. Created packaging, unboxing materials and branded customer experiences. Worked directly with clients to understand needs, present concepts and deliver tailored design solutions. Managed projects independently from briefing and concept development through final delivery.

Graphic Designer

Security First IT • Full time

Feb 2025 - Apr 2026 • 1 yr 2 mos

Created digital and institutional graphic materials for internal and external communication. Developed email marketing assets and visual campaigns aligned with brand guidelines. Created creative materials for internal communications in collaboration with the Culture team. Participated in brainstorming sessions and collaborative creative processes. Provided visual support and design guidance to other teams, including Development. Improved the speed and volume of graphic production through an agile and organized workflow. Organized creative demands and delivered high volumes of materials within tight deadlines. Supported internal communication initiatives, receiving positive feedback for clarity and visual quality.

Graphic Designer

Agency • Full time

Feb 2022 - Feb 2025 • 3 yrs

Created social media content for multiple clients, including Feed, Stories and Reels. Developed visual identities, logos and brand guidelines for new and existing brands. Created digital campaigns and key visuals for paid media and marketing initiatives. Designed online and offline materials, including banners, website assets, folders, posters, cards and promotional materials. Developed editorial materials, including e-books and other digital publications. Created and edited presentations and marketing materials. Produced and edited videos for digital marketing and social media. Applied copywriting and text adaptation to support marketing campaigns. Managed multiple projects and high-volume creative demands while maintaining visual consistency and deadlines. Contributed to increased engagement and audience reach through visual content and campaign development.