Jessica B

Ecommerce Email Marketing Specialist

Fiverr • Freelance

Aug 2024 - Present • 2 yrs 2 mos

As a Freelance Ecommerce Email Marketing Specialist, I help online stores and businesses build email campaigns and automation systems around their products, customers, and sales journey. My work combines email marketing strategy, campaign setup, newsletter design, automation workflow development, audience segmentation, and ecommerce email marketing. I work with ecommerce stores, small businesses, startups, creators, coaches, and service providers that need help creating or improving their email marketing. Depending on the project, I set up welcome flows, abandoned cart automation, post-purchase sequences, customer win-back campaigns, promotional newsletters, lead nurturing emails, product launch campaigns, and seasonal promotions such as Black Friday and holiday email campaigns. I have experience with Klaviyo, Mailchimp, Brevo, MailerLite, Omnisend, ActiveCampaign, and Kit. I can build email templates, organize subscribers, configure lists and segments, connect forms and landing pages, create workflow triggers and conditions, schedule campaigns, and review the customer journey before launch. I take a structured approach to every project. I first understand the business, audience, offer, and desired action, then organize the campaign or automation around that objective. I pay close attention to email layout, mobile responsiveness, links, personalization, timing, segmentation, and workflow logic. My freelance work focuses on dependable execution and practical systems. Whether a client needs an ecommerce email flow, newsletter campaign, email automation setup, or customer lifecycle sequence, I create a clean and manageable solution that supports ongoing email marketing.

Email Marketing Automation Specialist

Upwork • Freelance

May 2023 - Present • 3 yrs 5 mos

I provide freelance email marketing and marketing automation services for businesses that need reliable campaigns, automated customer journeys, and professional email communication. I work with ecommerce stores, digital products, SaaS businesses, personal brands, coaches, agencies, and service businesses that want to organize their email marketing and communicate consistently with their audience. My core services include email automation, email workflow setup, newsletter creation, campaign management, email template design, segmentation, contact management, lead nurturing, and ecommerce email marketing. I build and manage workflows such as welcome series, abandoned cart, post-purchase, lead nurture, customer onboarding, re-engagement, and promotional campaigns. I have hands-on experience working with Brevo, Klaviyo, Mailchimp, MailerLite, Omnisend, ActiveCampaign, and Kit. Depending on the project, I can build campaigns from scratch, improve an existing automation, organize lists and tags, connect signup forms, create responsive email templates, and prepare campaigns for scheduled delivery. My approach is practical and detail-focused. I pay attention to workflow logic, triggers, delays, conditions, segmentation, personalization, mobile-friendly design, links, forms, and overall customer experience. I also make sure the final setup is structured clearly so clients can understand and maintain their email marketing system. My goal with every freelance project is to help the business move from manual or disconnected email communication to a more organized, repeatable, and professional email marketing process.

Email Marketing Specialist

Fiverr • Freelance

Feb 2022 - Present • 4 yrs 8 mos

I work as a Freelance Email Marketing Specialist helping ecommerce brands, online businesses, startups, coaches, and service providers build practical email marketing systems that turn subscribers into customers. My work covers email campaign setup, newsletter design, email automation, customer journeys, list management, segmentation, and conversion-focused email marketing across popular platforms. I specialize in setting up and optimizing Mailchimp, Brevo, Klaviyo, MailerLite, Omnisend, ActiveCampaign, and Kit. I create promotional campaigns, welcome email sequences, abandoned cart flows, customer onboarding emails, lead nurturing sequences, re-engagement campaigns, product launches, seasonal campaigns, and Black Friday or holiday email campaigns. My freelance projects typically involve understanding the client's offer and audience, organizing the email strategy, building responsive email templates, configuring automation workflows and triggers, connecting forms or landing pages, applying segmentation, and testing the customer journey before launch. I also help improve existing email marketing systems when campaigns or automations are not performing as expected. I focus on clean execution, clear communication, accurate setup, and email experiences that are easy for businesses to manage after delivery. Whether a client needs a single email campaign, a complete email automation workflow, newsletter design, or an ecommerce email marketing system, I approach each project around the business goal and customer journey.