
Andrew J
Creating Pro Websites and Marketing Strategies For 7 Years Plus
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Social Media Manager | BarkBox
Barbox • Full time
May 2023 - Present • 3 yrs
Developed and executed a comprehensive organic social strategy across Instagram, TikTok, and Pinterest, resulting in a 30 % increase in total followers over 6 months. Managed a monthly content calendar centered on "celebrating the joy of having a dog," utilizing a 80/20 content mix (80% entertainment/humor, 20% product-focused) to maintain high engagement without "sales fatigue." Spearheaded the #BarkBoxDay community initiative, leveraging user-generated content (UGC) to drive organic brand awareness and fostering a library of 4M+ tagged posts. Analyzed weekly performance metrics (engagement rate, CTR, and follower growth) to pivot content tactics, contributing to a 95% customer retention rate through community-building. Collaborated with cross-functional creative teams to launch themed monthly campaigns (e.g., "Home Alone," "Space Jam"), ensuring brand voice consistency across all digital touchpoints.
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gladysramos840

Stati Uniti
Andrew created a solid Pinterest marketing strategy for my Shopify store. He clearly understands how to use Pinterest to drive traffic to eCommerce sites, and the plan covered everything from keyword targeting to pin structure and content direction. The strategy was well-organized, easy to follow, and...
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donaldrowan45
Cliente abituale

Canada
The service delivered was exactly as described and my daily sessions has improved on shopify.

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donaldrowan45
Cliente abituale

Canada
My overall engagement and clicks has improved from his pinterest service. Highly recommended.

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donaldrowan45
Cliente abituale

Canada

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donaldrowan45
Cliente abituale

Canada

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