
Josh S
Expert in providing digital solutions
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Esperienza lavorativa
Email Marketing & Automation Specialist
Fiverr • Freelance
Apr 2025 - Jul 2026 • 1 yr 3 mos
Built and optimized email marketing campaigns for eCommerce, SaaS, service-based, and online businesses. Used Clay for lead sourcing, enrichment, company research, contact discovery, personalization, and prospect segmentation. Created targeted prospect lists based on industry, company size, location, job title, technology stack, and other business criteria. Built personalized outbound workflows using enriched prospect data. Worked with Yotpo Email & SMS to create customer engagement, retention, promotional, and automated email campaigns. Assisted with customer segmentation and lifecycle marketing strategies. Set up automated email flows for new subscribers, abandoned carts, post-purchase follow-up, customer reactivation, and retention. Reviewed campaign performance and identified opportunities to improve engagement and conversions. Integrated email marketing platforms with CRMs, eCommerce platforms, forms, automation tools, and other business systems. Focused on clean data, relevant messaging, personalization, deliverability, and measurable campaign performance.