k
kass_moriarty

Kassandra M

@kass_moriarty

Vetted Pro

4,8(4)

USC MBA l Marketing Strategy l Paid Advertising Expert

Stati Uniti
Inglese
Alcune informazioni sono riportate in lingua inglese.
Selezionato da Fiverr Pro

Kassandra M selezionato dal team Fiverr Pro per la sua esperienza.

Selezionato per

  • Strategia di marketing

Chi sono
I've worked at OMD (media agency) for 8+ years across brands like Call of Duty, Snapchat, FedEx & Frito Lay. I am an expert in creating acquisition and brand campaign strategies across social, search, programmatic, and outdoor channels. I have experience in test and learn framework creation and have driven real results in terms of lead generation, sales and brand awareness. My most recent exciting success is growing the audience of the FLVR_US TikTok handle to over 1 million in less than 6 months to support Frito Lay's new mission of bringing chips beyond the bowl.... Continua a leggere

Competenze

k
kass_moriarty
Kassandra M
110 USD/ora
offline • 
Tempo di risposta medio: 6 ore

Consulta i miei servizi

Strategia di digital marketing
I will create a full funnel digital advertising strategy with competitor analysis
4,0(1)
A partire da100 USD / progettoMaggiori dettagli
Consulenza marketing
I will be your fractional cmo and marketing strategy consultant
A partire da150 USD / progettoMaggiori dettagli

Vuoi lavorare su base oraria?

Spiega a Kassandra M cosa ti serve.

110 USD

/

ora

Esperienza lavorativa

OMD_USA

OMD USA

5 yrs 5 mos

Director, Integrated Media Planning

Jun 2022 - Present • 4 yrs

• Created recommendations on media plans and strategies. • Reviewed presentations carefully to ensure all formatting and information was accurate. • Managed Canada and LATAM markets through the planning and buying process for Call of Duty. • Dove into research to gain industry knowledge in order to create recommendations on media plans and strategies • Reviewed presentations with a fine toothed comb to ensure all formatting and information was accurate

Global Associate Media Director

Jan 2021 - Jun 2022 • 1 yr 5 mos

• Created recommendations on media plans and strategies. • Reviewed presentations carefully to ensure all formatting and information was accurate. • Managed Canada and LATAM markets through the planning and buying process for Call of Duty. • Dove into research to gain industry knowledge in order to create recommendations on media plans and strategies • Reviewed presentations with a fine toothed comb to ensure all formatting and information was accurate

OMD_EMEA

International Network Operations Director

OMD EMEA

Feb 2020 - Dec 2020 • 10 mos

Collaborated/presented Call of Duty: Modern Warfare strategy to the president and C-suite in Activision and OMD. • Managed deliverables across three Activision franchises, while governing Service Level Agreement conversations, resulting in better lead times for our team and less employee burnout. • Implemented new billing and planning processes, resulting in a 4x faster payment rate and $3M reduction in unpaid billings. • Created an efficient globalized media planning process across 20+ markets by developing key points of contact and clear templates.

4 Recensioni
4,8

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(1)
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Valutazione dettagliata
  • Livello di comunicazione del venditore
    4,8
  • Qualità della consegna
    4,7
  • Valore della consegna
    4,7
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