Lauren MZ
Shopify Builder, Email Flow Architect, Canva Alchemist for Luxury Brands
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Esperienza lavorativa
Founder & Strategic Systems Advisor
Black Diamond
Sep 2020 - Present • 5 yrs 8 mos
Designed and installed high-conversion Mailchimp email flows and automation systems for founders, creatives, and boutique brands. Delivered fully live welcome sequences, abandoned cart flows, and lifecycle campaigns aligned with brand identity and audience engagement. Developed premium client-facing infrastructure: onboarding, email templates, and analytics tracking. Integrated Canva assets, Shopify setup, and basic SEO to enhance system performance and visual coherence. Worked privately with high-caliber clients, optimizing internal architecture for speed, precision, and measurable ROI.
Freelance Shopify & E-commerce Systems Consultant
M • Freelance
Sep 2020 - Present • 5 yrs 8 mos
Created Shopify stores for boutique and lifestyle brands, including product pages, collections, checkout flows, upsell amplification apps and payment setup. Implemented SEO optimization, branding alignment, and email marketing integration to support growth and conversion. Provided clients with turnkey systems for sales, customer engagement, and lifecycle automation. Delivered visual assets via Canva for website and email consistency.
Founder & Ecommerce Systems Architect | Jewels of Saraswati
Jewels Of Saraswati • Freelance
Nov 2010 - Dec 2021 • 11 yrs 1 mo
Founded and scaled a direct-to-consumer ecommerce brand, owning the full digital ecosystem from traffic to conversion. Built and managed an integrated content-to-commerce system, including: Pinterest traffic strategy Blog content funnel YouTube content distribution Email marketing and customer lifecycle communication Designed and launched the ecommerce storefront, product pages, collections, checkout flow, and customer experience. Created and maintained email sequences for onboarding, product education, and repeat engagement. Developed cohesive brand visuals and marketing assets using Canva and custom design systems. Oversaw SEO basics, analytics, and optimization to support long-term organic growth.
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atomicdrinkware

Stati Uniti
Lauren was quick and thorough. She went through our website and its analytics. She was detailed and insightful on what was working and where we needed improvement. (SEO, image sizes, links, etc.) We are already making more money from our site, and will definitely be hiring Lauren again for our next project! Thank you!!!
