Sarker

Lead Data Research & CRM Specialist

LeadMark Technology (Bangladeshi IT & SaaS Company) • Full time

Mar 2024 - Present • 2 yrs 4 mos

At LeadMark Technology, I’m focused on scaling B2B lead generation infrastructure for SaaS and digital product organizations. My responsibilities include defining precise buyer personas, executing large‑scale lead discovery, and building segmented contact lists tailored for CRM activation and automated outreach systems like HubSpot, Lemlist, and Instantly. I manage data pipelines, track key performance indicators (KPIs) for list quality, and collaborate with product and sales teams to align lead outputs with revenue goals. I also lead internal data projects focused on enrichment automation, advanced tech stack filters, and predictive intent scoring — improving lead relevance and reducing acquisition cycles. In this role, I’ve helped optimize campaigns that generate consistently high engagement rates while maintaining data integrity and deliverability standards.

Senior B2B Lead Sourcing & Outreach Specialist

Brain Station 23 (Bangladeshi IT Solutions & Development Company) • Full time

Feb 2019 - Feb 2024 • 5 yrs

At Brain Station 23, I designed and led comprehensive B2B lead research programs focused on fueling growth for software development services, IT consultancies, and tech outsourcing engagements. My core function was to create qualified lead lists for outbound outreach, integrating advanced prospecting techniques with data verification tools and outreach readiness frameworks. I collaborated with account managers and business development teams to translate client objectives into actionable ICP models, build highly‑targeted lists covering U.S., European, and Asian markets, and enhance lead datasets with firmographic and technographic insights. Additionally, I implemented tracking mechanisms to measure response quality, refined segmentation strategies, and ensured that all lead assets aligned with GDPR and data compliance standards. My contributions helped increase prospect engagement by over 40% for key enterprise projects. Bonus Entry (Optional) If you’d like another variation for portfolio diversity:

Senior B2B Lead Generation Specialist

Magnito Digital (Top Bangladeshi Marketing Agency) • Full time

Jun 2021 - Dec 2023 • 2 yrs 6 mos

At Magnito Digital, I owned end‑to‑end cold B2B lead sourcing and sales funnel optimization, working directly with enterprise and mid‑market clients to build high‑impact outreach pipelines. I led Market & ICP Definition sessions, executed large‑scale List Building, performed meticulous Data Enrichment, and ensured quality through Data Verification & Cleaning. I then executed Qualification & Segmentation to deliver ready‑to‑outreach lead lists — optimizing them for cold email campaigns and outbound sales platforms. I worked closely with cross‑functional teams, including digital marketing, sales enablement, and analytics, to align lead lists with campaign goals and performance metrics. I contributed to a 30% increase in qualified outbound conversions for several key accounts and streamlined internal data workflows. My role also involved mentoring junior researchers and designing documentation frameworks to standardize lead sourcing best practices across the agency.