Mahsin

Social Media Marketing Specialist

Upwork

Sep 2023 - Present • 2 yrs 8 mos

I work as a Social Media Ads Specialist helping businesses grow through effective Facebook and Instagram advertising campaigns. I create, manage, and optimize ad campaigns to increase sales, leads, and brand awareness. 🔹 Key Responsibilities: ✅ Full Facebook and Instagram Ads campaign setup (audience research, targeting, and campaign structure) ✅ Creating high-converting ad copy and selecting effective ad creatives ✅ Managing and optimizing campaigns regularly to improve performance ✅ A/B testing audiences, creatives, and ad strategies to increase conversions ✅ Retargeting website visitors and engaged audiences to boost sales ✅ Scaling profitable campaigns for consistent business growth ✅ Monitoring ad performance and providing insights for better results 🔹 Achievements & Results: ✅ Achieved strong ROAS (Return on Ad Spend) through optimized Facebook and Instagram ad campaigns ✅ Helped businesses generate quality leads and increase online sales ✅ Improved campaign performance by testing and optimizing ad creatives and targeting ✅ Increased brand awareness and customer engagement through strategic advertising ✅ Assisted clients in growing their online presence and revenue using data-driven marketing strategies

Social Media Ads Specialist

Fiverr

Jun 2022 - Present • 3 yrs 11 mos

I am a Social Media Ads Specialist with experience running high-converting advertising campaigns on platforms like Facebook, Instagram, and other social media channels. I help businesses grow by creating targeted ad strategies, optimizing campaigns, and improving return on ad spend (ROAS).