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Italiano
$
USD
Mauricio
@mau_villada
Senior UX Engineer, SaaS UX Audits and Product Optimization
Messico
Spagnolo, Inglese
Chi sono
I’m a Senior UX Engineer with 10+ years of experience working on SaaS and enterprise products across EMEA and LATAM.
I help product teams identify structural UX issues that block growth — from user drop-offs and onboarding friction to inconsistent flows and usability gaps.
My approach combines:
• Heuristic evaluation
• User flow analysis
• Conversion-focused UX review
• Design system thinking
I bring both strategic UX thinking and frontend implementation expertise — so recommendations are aligned with business goals.
Competenze
Mauricio
offline •
Consulta i miei servizi
Design di UX
I will perform a professional UX audit for your website or saas product
Esperienza lavorativa
Freelance Senior UX Engineer
Partnered with startups and product teams to diagnose usability bottlenecks and improve structural UX before redesign or scaling. I specialize in: • Heuristic evaluation • User flow analysis • Conversion-focused UX audits • Design system alignment Unlike surface-level design reviews, my approach focuses on identifying structural issues that block product growth and providing prioritized, actionable roadmaps. I combine strategic UX thinking with frontend implementation knowledge — ensuring recommendations are realistic and execution-ready. • Freelance
Nov 2014 - Present • 11 yrs 6 mos
Partnered with startups and product teams to diagnose usability bottlenecks and improve structural UX before redesign or scaling. I specialize in: • Heuristic evaluation • User flow analysis • Conversion-focused UX audits • Design system alignment Unlike surface-level design reviews, my approach focuses on identifying structural issues that block product growth and providing prioritized, actionable roadmaps. I combine strategic UX thinking with frontend implementation knowledge — ensuring recommendations are realistic and execution-ready.
Sr. UX Engineer
Thomson Reuters • Full time
Oct 2022 - Dec 2024 • 2 yrs 2 mos
Worked as part of global UX and engineering teams supporting the adoption and evolution of enterprise design systems across regulated digital products. I collaborated with UX Design, UX Research, and Engineering teams to build scalable UI components and ensure consistency across multiple SaaS platforms. My work focused on: • Design system governance and implementation • Microfrontend architectures (Angular & React) • Accessibility and performance standards • Cross-team UX alignment at scale This role strengthened my ability to analyze complex enterprise products and identify structural UX gaps that impact usability and adoption.
Lead UX/UI Designer
People Media • Full time
Jan 2022 - Oct 2022 • 9 mos
Led UX initiatives for high-traffic public-facing digital services serving millions of users. Focused on improving navigation clarity, workflow efficiency, and user comprehension across complex institutional systems. Key contributions included: • Restructuring user flows to reduce friction • Simplifying critical service interactions • Improving information architecture • Aligning UX decisions with operational constraints This experience strengthened my expertise in designing and auditing systems with high complexity and real-world impact.
