I will create a cohesive and conceptual color palette mood board

Having the right color aesthetic for your brand is essential to shaping its identity and your consumer’s experience. 

Color is the very first perception customers will have of your brand and understanding its importance + influence is key to growing a strong and memorable brand

A Color Palette Mood Board will allow you to have a cohesive and complementary color scheme that can be implemented throughout your brand’s social media accounts, websites, and products. 

What’s offered?

• A color scheme for your brand with HEX, RGB or HSB, codes to be used on websites and other digital media
• 4 inspiration photos that can either be from your brand’s social media and web accounts or free stock photos
• Unique Color Palette Mood Board tailored specifically to your brand

What to Provide?

- Basic idea of what aesthetic you would like for your color palette (think boho, light/dark tones, modern, etc.)?

- Brand's website and social media account names.

- Answers to branding questions:

• What 5 words represent your brand (Think about your brand’s personality. How would you describe it?)
• Who is your target client?
• What colors DON’T represent your brand?