Ismail Jan

Freelance Amazon Consultant

Self Employed • Part time

Jan 2022 - Present • 4 yrs 6 mos

Managed the full Amazon presence for a home and bedding brand across EU and UK marketplaces. Played a key role in launching new products from scratch — handling listing creation, keyword research, backend optimisation, and launch PPC campaigns to build initial ranking and sales velocity. On the advertising side, managed Sponsored Products and Sponsored Display campaigns across multiple European markets, maintaining a healthy ACOS while scaling ad revenue month on month. Regularly analysed search term reports, refined targeting, and adjusted bids to improve campaign efficiency over time. Day-to-day responsibilities also included FBA inventory planning to avoid stockouts during peak seasons, catalogue management across a large SKU range with size and colour variations, and performance reporting to track key metrics and identify growth opportunities. Handled account health — responding to compliance notifications, resolving listing suppressions, and keeping the catalogue clean across all active markets.