
Ella z
Email Marketing, GoFundMe and Crowdfunding Campaign Promotion
Competenze

Consulta i miei servizi

Portfolio
Esperienza lavorativa
CROWDFUNDING SPECIALIST
Fiverr • Freelance
Jul 2025 - Present • 1 yr 3 mos
Crowdfunding specialist experienced in developing and positioning campaigns from pre-launch preparation through post-launch backer engagement. Former Level 2 Fiverr Seller with a strong background in conversion-focused marketing, campaign messaging, audience development, and client delivery. • Develop end-to-end crowdfunding strategies aligned with campaign goals, audience, and funding objectives. • Build pre-launch marketing plans designed to generate awareness, interest, and early backer momentum. • Structure reward tiers to communicate value clearly and encourage meaningful supporter participation. • Write and optimize campaign pages, pitches, headlines, CTAs, and supporting marketing content. • Build targeted email lists and nurture prospective backers through strategic campaign communications. • Manage post-launch backer updates to maintain engagement, trust, and campaign momentum. • Support campaigns across Kickstarter, Indiegogo, and GoFundMe with platform-specific positioning. • Leverage Fiverr experience to deliver structured crowdfunding services and maintain strong client-focused communication. • Engage backer communities and refine campaign messaging based on audience response and campaign needs.
Fundraising Campaign Strategist | GoFundMe
Indiegogo • Freelance
Jan 2025 - Present • 1 yr 9 mos
Helped shape GoFundMe fundraising campaigns through compelling storytelling, audience-focused messaging, strategic promotion, and ongoing supporter communication. • Developed fundraising strategies around campaign objectives and target supporter groups. • Transformed project information into clear, emotionally compelling campaign narratives. • Optimized campaign titles, descriptions, CTAs, and supporting messaging. • Planned promotional strategies to increase campaign visibility and supporter awareness. • Developed outreach and email communication approaches for potential donors. • Created supporter update strategies designed to maintain trust and engagement. • Advised on campaign positioning, messaging consistency, and fundraising communication
Crowdfunding Campaign Specialist | Kickstarter
Kickstarter • Freelance
Oct 2024 - Present • 2 yrs
Developed and optimized Kickstarter campaigns for creators and founders, focusing on campaign positioning, pre-launch audience development, persuasive storytelling, and conversion-focused campaign pages. • Built end-to-end Kickstarter campaign strategies from concept positioning through launch. • Developed pre-launch marketing plans to generate awareness and early supporter interest. • Structured reward tiers to clearly communicate value and encourage pledges. • Wrote campaign headlines, descriptions, CTAs, and persuasive project messaging. • Developed email-list strategies to nurture prospective backers before launch. • Created post-launch communication strategies to maintain supporter engagement. • Optimized campaign messaging based on audience behavior and campaign objectives.