Miraz

Google Ads Campaign Audit

May 2026 - Present • 3 mos

Every audit starts with one question: why isn't the campaign performing as expected? I begin by reviewing the entire Google Ads account to identify what is limiting performance. This includes campaign structure, keyword targeting, search terms, bidding strategy, ad copy, conversion tracking, Quality Score, and account settings. The goal is to find the real issues instead of guessing. Once the problems are identified, I create a clear action plan with practical recommendations. This may include removing wasted spend, improving keyword targeting, fixing conversion tracking, refining bidding strategies, strengthening ad copy, and restructuring campaigns where needed. When these improvements are implemented, campaigns are better positioned to attract more relevant traffic, generate higher-quality leads, and use the advertising budget more efficiently. My focus is not just to point out problems, but to provide a roadmap that helps businesses build stronger and more profitable Google Ads campaigns.

Google Ads Expert

May 2025 - Present • 1 yr 3 mos

I help local service businesses get more calls, leads, and customers through Google Ads Search campaigns. Every business is different, so I don't use the same setup for everyone. I take time to understand the business, research the right keywords, organize campaigns properly, write ads that match what people are searching for, and remove keywords that waste budget. I also set up conversion tracking with Google Tag Manager (GTM) and Google Analytics 4 (GA4), so every important action can be measured. After the campaign goes live, I keep monitoring the data and make improvements to increase lead quality, lower unnecessary ad spend, and help the campaign perform better over time. My goal is simple: build campaigns that bring the right people to your business and turn your advertising budget into real business opportunities.