
Ayesha-Sofia
Short Form Video Specialist Reels and Shorts Editor
Competenze

Consulta i miei servizi


Portfolio
Esperienza lavorativa
Short-Form Video Editor & Content Repurposing Specialist
Independent • Lavoratore autonomo
Dec 2023 - Present • 2 yrs 11 mos
Specialized in turning long-form content (podcasts, YouTube videos, webinars, and product footage) into high-retention short-form videos for TikTok, Instagram Reels, and YouTube Shorts. Focus on viral hooks, animated captions, sound design, vertical reframing, and platform-optimized delivery. Helped creators and small brands stay consistent with bulk clip packages while improving viewer retention and engagement.
Content Creator & Video Editor
Upwork • Lavoratore autonomo
Feb 2022 - Present • 4 yrs 9 mos
Created and edited short-form video content as personal practice and skill development. Focused on learning modern editing styles used by top creators (dynamic captions, sound effects, fast pacing, and hook-first structure). Built a solid foundation in tools and techniques now used for client work.
Social Media Video Editor
Freelance
Jun 2023 - Dec 2023 • 6 mos
Edited short-form videos and Reels for personal brands and small businesses. Worked on caption styling, pacing, hooks, and vertical formatting. Delivered clean, ready-to-post content focused on higher watch time and engagement. Gained strong practical experience with CapCut and retention-focused editing techniques.