Nitish N

Digital marketing analyst

Aurora House International Book Publisher • Part time

Jan 2023 - Present • 3 yrs 4 mos

As a Digital Marketing Analyst, I specialize in planning, executing, and optimizing data-driven digital marketing campaigns that help businesses grow their online presence and generate qualified leads. I analyze marketing performance across multiple channels including search engines, social media, and websites to improve ROI and campaign effectiveness. Key Achievements & Responsibilities: • Managed SEO strategies that improved organic website traffic and keyword rankings. • Planned and optimized paid advertising campaigns on Google Ads and social media platforms. • Analyzed website performance using tools like Google Analytics and Search Console. • Developed data reports and insights to improve marketing decisions and campaign performance. • Executed social media marketing strategies with engaging content and targeted audience growth. • Collaborated with web development teams to optimize website performance, landing pages, and conversion rates. • Implemented keyword research and on-page SEO strategies to increase search visibility. Through a combination of analytics, SEO, content strategy, and website optimization, I help businesses turn digital traffic into measurable results.