Prime Design

Email Marketing & Automation Specialist

Freelancing Career • Full time

Sep 2025 - Present • 8 mos

Planned, designed, and executed email marketing campaigns using platforms such as Brevo and Mailchimp to help businesses improve customer engagement and retention. Developed targeted email strategies tailored to different audiences, ensuring relevant and personalized communication. Created and managed automated workflows including welcome sequences, abandoned cart emails, promotional campaigns, and follow-up series. Focused on optimizing email performance through structured content, compelling subject lines, and clear call-to-actions. Handled full campaign setup from design to deployment, ensuring emails were visually appealing, mobile-friendly, and aligned with brand identity. Improved email deliverability and engagement by implementing best practices in segmentation and automation. Worked closely with clients to understand their marketing goals and translated them into effective email campaigns that drive results. Continuously monitored campaign performance and made adjustments to improve open rates, click-through rates, and conversions. Ensured seamless integration between email marketing platforms and websites, enabling smooth data flow and efficient customer communication. Maintained consistency, professionalism, and timely delivery across all projects.

Backend Developer & Automation Specialist

FreeAthlete Co. • Freelance

Jun 2025 - Present • 11 mos

Developed and maintained backend systems and automation workflows using tools such as Supabase and n8n to support web applications and business processes. Focused on building efficient, scalable solutions that streamline operations and improve overall system performance. Designed and implemented database structures using Supabase, ensuring secure and organized data management. Handled backend integrations and connected multiple services through automated workflows, reducing manual tasks and improving efficiency for clients. Created automation systems for various use cases including form handling, notifications, data synchronization, and business process automation. Ensured seamless communication between frontend applications and backend services. Diagnosed and resolved technical issues, fixed bugs, and optimized existing systems to improve reliability and speed. Maintained high standards of code quality and system performance across all projects. Worked closely with clients to understand their technical requirements and delivered tailored backend solutions that align with their goals. Provided ongoing support and improvements to ensure systems remain efficient and up-to-date.

Website Designer & E-commerce Developer

Freelance Web Designer • Freelance

Jul 2024 - Present • 1 yr 10 mos

Designed and developed high-converting, responsive websites for businesses across multiple industries using platforms such as Shopify, GoDaddy, Squarespace, and Hostinger. Specialized in building modern, visually appealing websites that align with brand identity while delivering seamless user experience across desktop and mobile devices. Led end-to-end website projects including initial planning, layout design, development, and final deployment. Successfully created and redesigned Shopify stores, improving product presentation, navigation structure, and overall user journey to enhance customer engagement and conversion rates. Worked closely with clients to understand their goals and translated them into functional and scalable website solutions. Delivered custom website redesigns that transformed outdated websites into professional, high-performing digital platforms. Implemented best practices in UI/UX design, ensuring fast-loading pages, clean layouts, and intuitive interfaces. Integrated essential features such as contact forms, booking systems, and e-commerce functionalities tailored to each client’s business needs. Maintained a strong focus on detail, performance optimization, and responsiveness, ensuring every website meets modern web standards. Consistently delivered projects on time while maintaining clear communication with clients throughout the development process.