
Omowumi
Klaviyo Omnisend Shopify Email Marketing Automation
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Email Marketing Specialist
Bright MLS • Part time
Jul 2026 - Jul 2026 • 0 mos
Managed end-to-end email marketing campaigns for eCommerce clients across Shopify, WooCommerce, BigCommerce, and Wix platforms. Developed and optimized Klaviyo and Omnisend automation, including welcome series, abandoned cart, post-purchase, and win-back flows. Designed responsive email templates, implemented audience segmentation, monitored campaign performance, and provided actionable insights to improve open rates, click-through rates, customer retention, and overall revenue. Worked closely with marketing, design, and sales teams to execute promotional campaigns, automate customer communication, and deliver measurable business growth through strategic email marketing.
Email Marketing Automation Specialist
Ecomcy • Freelance
May 2026 - Jun 2026 • 1 mo
As an Email Marketing Automation Specialist, I managed the company's email marketing strategy for multiple eCommerce brands using Klaviyo, Omnisend, ActiveCampaign, and Shopify Email Marketing. My responsibilities included designing high-converting email campaigns, building automated customer journeys, creating welcome, abandoned cart, browse abandonment, and post-purchase flows, segmenting audiences, optimizing deliverability, and analyzing campaign performance. I collaborated with the design and marketing teams to launch promotional campaigns, improve customer retention, recover abandoned carts, and increase revenue through data-driven email automation strategies. I also integrated email marketing platforms with Shopify, WooCommerce, BigCommerce, and Wix stores to streamline customer communication and improve overall marketing performance.