Executive writing: memos, reviews, and the emails you have been putting off
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Bad news goes in paragraph four on purpose. Your best line ends up there by accident. Either way, I move it to the top.
Twenty years as an operator inside a Fortune 500 company — pricing, financial planning, supplier performance — writing for executives and reading several hundred documents that wasted my time. I know what a VP does with your document: reads the first line, then decides whether the rest earns ten more minutes.
Send me the raw material. No call needed. You get the finished piece back, plus a short note on what I changed and why... Continua a leggere